Paywall drama returns
At an NCTJ conference in November, deputy editor of the Bournemouth Echo Andy Martin said he’d introduce a paywall tomorrow, arguing that the industry should never have given away the ‘valuable commodity’ of online news. He argued that he had such confidence in the quality of his newsroom’s journalism that he’d put a paywall up tomorrow. A number of Newsquest editors posted Tweets backing him up.
I’m sure those words will have been well received in the Bournemouth Echo newsroom, but arguing against a paywall isn’t about claiming our content isn’t worth anything. It’s about being aware of what’s going on online, and the fact that there’s precious little evidence that people will pay for local news.
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